Fundamentals of Makeup Artistry

Mastering the fundamentals of makeup artistry will become the foundation for building your success.

We believe that a great artist makes a great makeup artist.  Mastering the art of beauty make-up is an essential skill for all make-up artists.

This course is designed to perfect your artistic skills while building your ability to apply attention to detail.

Fundamentals of Makeup Artistry becomes your solid foundation in mastering basic techniques of make-up application and is a key requirement for moving forward into AOG’s  more advanced makeup courses.

FUNDAMENTALS OF MAKEUP ARTISTRY curriculum includes:

• Industry terminology
• Tools of the trade: proper use & sanitation
• Skin: structure, care and preparation
• Troubleshooting skin issues
• Correct analysis of facial architecture
• Contouring, shading and highlighting to correct or enhance facial shapes & features
• Principles of color theory & skin tonality
• Perfecting eyebrows
• Application techniques for all products
• Eye & lip shape correction
• Clean & flawless beauty
• False eyelash application
• Diversity, women of color and mature skin 

Hair Styling: Basics | Special Events

Basic hair styling skills are a must have for all makeup artists today.  In this course, you’ll learn the proper tools, products and techniques to easily create basic looks from waves to pageant curls.

This course is strictly styling and does not cover cutting, blow drying or coloring.

In Hair Styling Basics| Special Events|Bridal …you will learn the following:

• Hair styling current tools: use and sanitation
• Best hair products to achieve desired looks with ease
• Barrel curls
• Back combing techniques

In our Special Events | Pageant Artistry course is designed to learn long lasting production style makeup for stage, prom, television, photography, and pageant contestants. In this course you will you will learn:

• Color analysis of wardrobe, skin tone, hair + eye color to create your perfect winning branded look.
• Complete step by step instruction on contouring and highlighting for different types of lighting.

Celebrity Artistry

Taught by the founder of AoG, celebrity makeup artist, Victoria Duke, this class is the ultimate in learning the insider master makeup artist techniques used on A-list celebrity clientele, current reigning beauty queens and elite super models.

Victoria has literally created a magic formula for bringing out the absolute best in beauty and she candidly shares her secrets with her AoG students in this interactive, provocative and engaging seminar.

In addition to teaching specific techniques and product placement, Victoria’s Celebrity Artistry course is filled with key information from a practical business side as well. Behind the scenes of red carpets, award shows, fashion week and top photo shoots, makeup artists must understand “the need for speed”, the absolute effects of lighting and the burden often created by high definition media.

It’s been said that when the student is ready, the teacher appears. That said, the ultimate makeup artist instructor is Victoria Duke, herself. She is indeed a dynamic mix of entrepreneur, educator, life coach, and motivator extraordinaire; a perfect blend of beauty, brains, and betterment

Latest Trends | Techniques | Technology

At AoG, we understand that knowledge is power and having the ability to stay on top of innovation is a game changer, especially in the world of beauty. The ability to master the latest trends, technique and technology will play a critical role in your future and ongoing success as a makeup artist.

This course is packed with “must haves” way beyond the norm.  In fact, Victoria tapped a leading college professor of photography and graphic design to help address not only the latest in technology for today’s creative minded, but more importantly to get in front of what is up and coming so that AoG students are ahead of the curve competitively, and in more ways than one.

If you’ve ever wondered what are the secrets behind the best YouTube videos, lighting tricks of the trade and essential apps for now and into the future, this course undoubtedly will bring out your star potential and raise your game to A+ level.

AoG: Trends | Technique | Technology wraps up the latest in our artsy world of contouring, strobing, cut crease, glossy skin and no-makeup makeup and ties it all together with the precise “how-to” shoot the winning look yourself and/or publish on your own website or social media platform.  Go ahead, be a trailblazer …. we’ll go ahead and bet you’ll take some of the awesome stuff you get out of this class and use it to create your own world of beauty!

Makeup for Black & White Photography

Things are not always just black and white, especially when it comes to mastering flawless fundamentals in artistry.  During this course, you’ll learn the techniques necessary for creating stunning, classic images using high contrast makeup specifically for black and white photography.

During this course you’ll learn:

• How to perfect contrast, tone and intensity utilizing highlighting and contouring skills
• Ascertain which shades and pigments work best for black and white photography and which do not
• How to emphasize facial features
• Mastery of photojournalistic makeup

Bridal Makeup & Guide To The Wedding Industry

According to Bloomberg.com the wedding industry is now at a staggering $51 billion.  It is not only growing, it’s booming according to a new report published at American Express. Align these hard facts of market sizing with the also absolute trend of almost ALL brides now see having a makeup artist for her big day a “must have”, and we know there is a true viable business opportunity for those with passion, skill and know how in beauty.

This is very good news, (actually it is excellent news) for any of us in the entrepreneurial makeup artist business or for those aspiring to be there.  If you’ve been wondering how to break in or maximize success in the bridal industry, this course is perfectly designed for you!

Taught by our top instructors who have already built success in the bridal industry, this course will empower you with knowledge and skills necessary to quickly build your share within a $50+ billion-dollar industry.

AoG’s Perfect Bridal Makeup. Technique, Trends & The Industry curriculum includes:

• Achieving flawless bridal skin
• Lighting. Indoor versus outdoor. Adjusting outdoors – makeup for morning, afternoon and evening
• Classic and custom designed bridal makeup artistry looks
• Application speed and quick change
• Building PR with industry contacts and general public
• Networking with other professionals
• Marketing Tactics To Build Your Bridal Business
• Assisting. Do’s and Don’ts
• Rates, Contracts, Invoicing and Payment
• Bridal photo shoot, guidance on bridal comp card creation and website

APPEARANCE + INTERVIEW MAKEUP

In this course, you will learn how to successfully do a full branded makeup “recipe” look on yourself suitable for all your appearances as well as the perfect branded makeup for interviews!

Success Coaching & Personal Development

The Success Coaching & Personal Development Course is unlike any other seminar in the industry and an absolute favorite of AoG students. This course focuses on expanding core life principles to help you in the world of makeup artistry and beyond:  Focus. Clarity. Direction. Purpose. Resilience.

Simply put, this course will walk you through a process of creative expansion and assist you in creating the best version of your life.

The foundation of this unique class doesn’t rely on makeup brushes, the latest contouring techniques or even top business advice to help build upon your dream and vision of your own future. Rather, it is solidly built on the guided principle of AoG founder, Victoria Duke. Victoria’s mantra, “At AoG, we weave life coaching into everything we do. We help empower people to succeed not just as makeup artists or pageant queens, but in life!”

We believe that one of the secrets to unlocking your full potential and discovering what sets you ahead of the competition lies in knowing exactly what you want your life to look like and more importantly, knowing precisely how living the best version of the life you want feels. That’s why half way through this program, we purposely take a time out and focus on you and your big picture.  In this course, the spotlight moves away from technique and business and shifts to you, your dream, your vision and supporting you in creating the future that you want.

During The Life Course you’ll discover The 6 Keys to setting your own internal GPS on course so that you’ll be aligned with what matters most to you.  There’s an old adage that states, “You’ll see it when you believe it” and another one that declares “You experience what you create.” The course will take you on a journey of self-discovery so that you can begin to see precisely what it is that you wish to create and experience.

Packed full of creative exercises and empowering magical surprises, it is perfectly designed for anyone who is setting off in a new direction, needing a strong dose of self-esteem and courage or wanting to know how to simply build beyond their current level of success.

Dream. Believe. Create. Succeed.

Avante Garde

This course builds on the skills that you’ve gained throughout the program and challenges your creativity and your imagination.  In the Avante Garde Makeup Artistry course, you’ll learn new ways to utilize color and pigment as well as supporting techniques for creating true avante garde style.

During Avante Garde Artistry you will learn:

• Non-conventional elements in makeup design
• Advanced airbrush techniques for high design
• Exploration of trendy and bizarre makeup
• Basic makeup techniques for theatrical avante garde

Social media & Marketing

This course is packed with critical information and applicable advice designed for the entrepreneurial minded as well as those looking to advance in the world of beauty within a cosmetic company or retailer.  In addition, the course covers key topics and specific actions to help you get ahead in life and business regardless of your career path.

Taught by a Fortune 500 cosmetic senior executive, you’ll be empowered in this session with insider advice and fast track tips that will help you grow beyond makeup brushes…so that you can let the beauty you love, be what you do.

This curriculum includes:

• Developing your Power Package: Keys For A Competitive Edge In The Industry
• What Matters Most: 5 Cornerstones of Marketing as A Pro Artist
• Personal Branding
• Social Media Best Practices, Business Building
• Overview: 6 Key Areas To Target For Income
• Print and Editorial
• Film, Commercials, Video
• Retail: Artistry, Sales, Management
• Bridal and Special Events
• Brands (cosmetic companies): Sales, Training, Freelance
• Your Entrepreneurial Vision/Company
• Industry Rate Charts
• Developing Your Assets: Website, Portfolio, Comp Cards
• Agency Basics
• Winning Resumes In Today’s Job Market
• Interviewing Tips: Get The Job You Want
• Building Support: Your Network, Your Mentor, Your Coach
• How To Prospect
• Utilizing SMART goals
• Where and How To Start
• How to Make Social Media Content: Tiktok, Instagram, Facebook